Red Light Management

Luke Bryan Wraps Sixth Consecutive Sold-Out CRASH MY PLAYA

January 28, 2020

NASHVILLE January 28, 2020 – Four time Entertainer of the Year Luke Bryan wrapped his sixth consecutive sold-out CRASH MY PLAYA event in the Riviera Cancun region of Mexico on Saturday night. Luke headlined two of the four nightly concerts with Jason Aldean and Old Dominion headlining the additional nights. The event also included performances by Dustin Lynch, Lee Brice, Scotty McCreery, Granger Smith, Jordan Davis, Jon Langston, Tenille Townes, Caylee Hammack, Kendell Marvel and DJ Rock.  
CRASH MY PLAYA kicked off last Wednesday with four fun filled days of performances with daily pool parties, nightly concerts and the addition this year of late-night party sets. Fans experience one of a kind performances from all the artists participating as they join each other on stage or hang out side of stage to watch the fun. Among the many guest and surprise appearances included Luke welcoming and introducing Old Dominion to their first headline CRASH MY PLAYA set, Dustin playing a marathon 3-hour pool party set, Charles Kelley (Lady Antebellum) making a surprise appearance at the festival performing a few songs with Luke and Jason, then Luke’s Mom LeClaire joining for a dance onstage and Dustin singing with Luke to close out the festival on the rainy final night.  
Luke also filmed a new music video during his time in Mexico that will be out some time after his new album BORN HERE, LIVE HERE, DIE HERE is released on April 24.
CRASH MY PLAYA 2020 was hosted at just one resort for the first time at the Moon Palace Cancún which ranks among the best in the region on TripAdvisor. The four-night tropical getaway and concert experience was designed and produced by CID Presents as the ultimate all-inclusive Caribbean concert vacation. Guests were not only treated to poolside and nightly beachfront concerts, but were also provided with airport transportation, 24-hour concierge, optional daily activities and off-site adventures such as ATV’s and Zip Lines, Catamaran, Snorkeling, Deep Sea Fishing and more. The event was self-produced by the production arm of CID Entertainment, the premier music travel and fan-focused experiential agency. Having developed and implemented VIP and travel packages for Luke’s tours for years, CID was the perfect partner for CRASH MY PLAYA, designing a country music festival where fans could see their favorite artists on stage and enjoy the sun, beach, food and adventures with their friends.  
Plans for CRASH MY PLAYA 2021 are underway. 
About Luke Bryan
Luke Bryan is a twotime Academy of Country Music and a twotime Country Music Association Entertainer of the Year, a five-time host of the ACM Awards, a three-year celebrity judge on ABC’s “American Idol” and a NSAI Artist/Songwriter of the Year. In total Luke has won over 40 music awards including six ACM awards, six CMT Music Awards, five Billboard Music Awards, four American Music Awards, two CMA awards, an iHeart and a Teen Choice award and more. Luke has more certified digital singles than any other country artist with 54 million tracks, 12.5 million albums and seven Billion music streams. He has reached the top of the charts with 23 #1 singles, 12 of which he co-wrote. In 2019, Luke was named as the first-ever recipient of the ACM’s Album of the Decade Award for Crash My Party and wrapped the last ten years as the Most Heard Artist of the Decade by Country Aircheck. Luke’s headline concert tours have played for over one million fans every year for the last six years with four of those reaching 1.5 million. In total Luke has performed for nearly 12 million fans in the last ten years. In this past decade of touring Luke has presented ten Farm Tours (11 years career total), seven headline tours, six years of Spring Break shows and six Crash My Playa concert events.      
Visit or follow Luke on Twitter @LukeBryanOnline, Instagram and Facebook
About CID Presents
CID Presents is the boutique, end-to-end event production branch of CID Entertainment. CID Presents designs, produces and operates once-in-a-lifetime music destination events for super fans. The company maintains expansive entertainment industry ties and holds expertise in luxury guest services, hospitality, concert production and promotion. CID Presents seamlessly integrates concert and travel logistics into unparalleled music experiences. CID’s team of experts are passionate music fans who share in a vision of producing one-of-a-kind, intimate events where everyone is a VIP and no detail is overlooked. These multi-sensory, creative productions include: Luke Bryan’s Crash My Playa, Phish: Riviera Maya, Dave Matthews and Tim Reynolds Riviera Maya and Dead & Company Playing in the Sand.