Los Angeles, CA – November 22, 2013 – MOCAtv, the video channel of Los Angeles’ Museum of Contemporary Art, has partnered with internationally acclaimed gypsy punk rock band Gogol Bordello to premiere their latest music video “Lost Innocent World.” To view the new video, directed by the Kolton Brothers, visit http://bit.ly/MOCAtvGogolBordello

“Lost Innocent World” is featured on Gogol Bordello’s critically acclaimed new album PURA VIDA CONSPIRACY, out now on Casa Gogol/ATO Records.  With this new video, lead singer Eugene Hutz wanted to capture the essence of an old saying ‘every man has to go through his hell to get to his heaven.’  He elaborates by saying, “The hourglass here signifies that hell, where people are too busy living in the future or living in the past. Meanwhile, the actual and most alive part of life is indeed now. It really is yours for the taking, if you are interested in aliveness.”
MOCAtv is the contemporary art video channel on YouTube, developed as a digital extension of the education and exhibition program of The Museum of Contemporary Art, Los Angeles. Since last October, MOCAtv has reached over 5 million views and over 150,000 subscribers. MOCAtv presents distinctive programming strands, including Artist Video Projects, The Artist’s Studio, Art in The Streets, Art + Music, MOCA U, YouTube Curated by, that explore the confluence of art and related creative disciplines and cultural developments. MOCA’s activity across the major social media platforms, along with the launch of MOCAtv last year and its on-going distribution of original online content, has engaged millions of new museum followers.

The Los Angeles based Kolton Brothers grew up with a common interest in movies, music, and television with Ross exploring film while Grant focused on animation. Grant Kolton has been animating for roughly 10 years and worked with clients including Dave Matthews Band, HBO’s True Blood, Cage The Elephant, and My Morning Jacket. Ross Kolton has created productions for VICE, E! News, and DeathSquad and recently finished his own feature length film.

Gogol Bordello is currently touring Europe and will return to the US in December to close out the year with two nights at the 9:30 Club in Washington DC (Dec. 27 & 28) and their now legendary annual New Year’s Eve shows at Terminal Five (Dec. 30 & 31). For ticket information check out their Tour page at: http://gogolbordello.com/tour/future/.

Here is what critics are saying about PURA VIDA CONSPIRACY:

“Roiling energy” – Rolling Stone

“[Pura Vida Conspiracy is] the fullest musical expression of Gogol’s borderless sound”
– Pitchfork Media

“Gogol Bordello’s incomparable brand of swaggering gypsy punk hasn’t lost a whit of its euphoric urgency” – Filter Magazine

“Move the furniture aside because it’s impossible not to bang about the room to the locomotive rhythms and Eastern Europe-meets-Clash sounds of these Ukranian-American gypsy punksters on their sixth studio album” – USA Today

“Capturing Gogol Bordello’s white-lighting chaos, [producer Andrew Scheps] joins forces with a totally-on-his-game Hutz to show an old master how it’s done. The result is Gogol Bordello’s best album in their 14 year career.” – Alternative Press, 4 out of 5 stars